How to build content that AI Overviews cite
The structural and editorial choices that make a page quotable, with examples of what to change.
Write the answer before the context
The habit most content teams need to break is warming up. If the question is "how long does a site migration take", the first sentence under that heading should answer it. The nuance goes after.
Ayman Asif
Head of Content
Ayman builds content programmes that earn their audience — briefs, expert review and measurement included.
Expertise
- Content Strategy
- Editorial
- E-E-A-T
- Information Architecture
- E-commerce Expert
