Technical SEO
Technical SEO
Crawlability, indexation and performance fixed at the source.
On a large site, crawl budget is finite and usually squandered on parameters, filters and pagination that will never rank. Meanwhile the pages that matter sit four clicks deep with no internal links pointing at them. Neither shows up in a rank tracker until the damage is already done.
We would rather tell you now than three months into an engagement.
A good fit if
Probably not right if
Commercial outcomes, stated without a ranking guarantee — because nobody can honestly offer one.
Pages that get found and indexed
Crawl paths and directives that let search engines reach what matters.
Crawl budget spent on the right URLs
Parameters, filters and pagination handled deliberately.
Measurable Core Web Vitals movement
Field data improvement, not a lab score on a developer laptop.
Migrations that keep their equity
Redirect maps built from real crawl and Search Console data.
Full crawl and log-file analysis
What search engines actually request, not what we assume they do.
Indexation and canonicalisation review
Duplicates, near-duplicates, conflicting canonicals and orphan pages.
Rendering assessment
What is present in the initial response versus what needs JavaScript.
Internal link architecture
Depth, distribution and the links worth adding.
Core Web Vitals remediation plan
Field-data-led, with the specific cause of each metric identified.
Structured data implementation
Valid JSON-LD that matches what is visible on the page.
Crawl and compare
Our crawl against the sitemap, the index and the log files.
Separate broken from suboptimal
Not everything flagged by a tool is worth an engineer’s week.
Specify precisely
Every developer task written with acceptance criteria.
Verify after deploy
Re-crawl and confirm, rather than assuming the ticket closed correctly.
A full audit annually, with continuous monitoring in between. Most damage is done by a deployment, not by drift, so the monitoring matters more than the audit cadence.
Only if there is some route to shipping the fixes. We will scope to what your team can realistically absorb and sequence by impact per hour of engineering, rather than handing over three hundred findings.
No, and you should be wary of anyone who does. Auction platforms and search engines are third-party systems nobody controls. What we commit to is a documented plan, a baseline set before work starts, honest measurement, and a quarterly review where we look squarely at whether it is working.
An integrated SEO and digital PR strategy transformed visibility, authority and pipeline for a B2B cybersecurity platform.
Diagnosing and reversing a 47% organic decline caused by redirect and canonical errors during a platform migration.
Why the fundamentals matter more than ever — and how to execute them better than your competitors.
Which Core Web Vitals fixes move field data, and which are theatre.
A thirty-minute call with the people who would do the work. No pitch deck.
