E-commerce & retail
A replatform had collapsed thousands of category URLs into a redirect chain, canonicalised variant pages to the wrong parent and removed the internal links that had been carrying authority to deep categories.
We rebuilt the redirect map from historical crawl and Search Console data, corrected canonical logic at the template level, and restored the internal linking that had been lost with the old navigation.
Organic revenue recovered past the pre-migration baseline within two quarters.
An integrated SEO and digital PR strategy transformed visibility, authority and pipeline for a B2B cybersecurity platform.
Establishing category authority before the category had a settled name, using comparison and evaluation content.
We will look at your site, your market and your numbers before we suggest anything.
